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  5. Customer relationship management
Rating: 4.9. Number of organizations: 299
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Countries: All
Operating system: Windows, Android, macOS
Group of programs: Business automation

Customer relationship management

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If you want to get acquainted with the program, the fastest way is to first watch the full video, and then download the free demo version and work with it yourself. If necessary, request a presentation from technical support or read the instructions.



Customer relationship management - Program screenshot

Over the past few decades, entrepreneurship has undergone many changes that have affected not only market relations, but also the need to make decisions quickly, since in a highly competitive environment customers have become worth their weight in gold, special technologies should be used to attract and retain them, such as customer relationship management ( CRM). Literally translated from English, then customers - buyers, relationship - relationships, management - management, all together implies the creation of an effective mechanism for communicating with regular and potential customers so that they do not have a need to turn to a competitor. The use of technologies of this type in business helps to organize a high standard of service, such systems came to us from the west, where the “customer” has long been the main engine of business, so customers strive to please in everything, to provide the most favorable conditions. The concept of CRM (customers relationship management) came to the CIS countries relatively recently, but rather quickly gained trust and popularity in the business environment. The approach to business and personnel management based on CRM involves the use of management tools aimed at the client area, with the ability to save the history of interaction and analyze relationships. Deep analysis in such an area as "management" allows you to extract information that can help ensure the interests of the enterprise. The organization of a new form of relations between managers and counterparties does not mean only the use of a separate database where essential data is entered, but it is a full range of options for solving various problems at all levels of the organization. For Western analysts, the concept of “relationship” is more important than just negotiating, it is a whole art, where all actions are carried out in a common mechanism, with the main link being “customer”. For us, “customer’s relationship” has become a similar concept for the post-Soviet space only in recent years, but it is this approach that makes it possible to achieve great success.

Who is the developer?

Akulov Nikolay

Chief programmer who participated in the design and development of this software.

Date this page was reviewed:
2024-04-20

This video can be viewed with subtitles in your own language.

As one of these programs, capable of implementing an innovative approach to organizing interaction with customers at a high level, we propose to consider the "Universal Accounting System". This platform was created by highly qualified specialists using the latest information technologies, including CRM. Our company USU strives to create effective solutions that would meet global trends, so for us such concepts as "customer", "relationship" in the context of business are not empty words. The application is a branched scheme that penetrates into all areas of the enterprise. Software algorithms help create a productive reference base for clients, filling each card not only with standard information, but also with documentation, contracts, which can help managers in their work. The integrated approach of the software allows you to use a variety of tools to achieve your goals, which can be customized to the requests of the management, after analyzing the internal affairs of the organization. If there are several branches, remote divisions, a single information zone is formed that can help in establishing communication between employees, exchanging relevant data. Specialists will use a single database, so the possibility of informational discrepancies is excluded. An important effect of the implementation of the software will be a reduction in the workload on employees, since most of the processes will take place automatically, including internal document management. Electronic tools will fill in documents based on templates that are configured in the database. Thus, our version of customer relationship management will be the starting point for reaching new heights and entering a new market.


When starting the program, you can select the language.

Who is the translator?

Khoilo Roman

Chief programmer who took part in the translation of this software into different languages.

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A single reference database for counterparties, and the history of interaction stored in them, together with powerful analytical options, will make it possible to maintain and expand customer lists. The USU program will become the main assistant for sales department specialists in such an important area as “relationship”, exactly in the sense that was put into the CRM system. Sales planning and transparent order management will optimize related operations. The software will save the entire history of relationships with the buyer, which will help the sales department analyze the behavior of counterparties in order to further prepare commercial offers for each individually. The correct approach to "customer management" will be reflected in an increase in the company's income, optimization of sales channels. Financial accounting will also come under the control of the software, thereby making the processes for the allocation of resources and spending money more understandable and manageable. The system will create a schedule for payments, which reflects the procedure for agreeing, registering accounts, internal monitoring and the responsibility of employees for that part of the budget, then being under their projects. The use of customer relationship management in the work of the organization will lead to synchronization of the actions of employees, with control over the fulfillment of the functional roles of each participant in the transaction. As a result of automation through the USU program, competitiveness and protection against fluctuations in the economy will increase, sustainability is supported by the presence of well-built customer relationships. If for some reason you are not satisfied with the set of functions that is presented in the basic version, then our programmers will be able to offer exclusive turnkey development.



Order a customer relationship management

To buy the program, just call or write to us. Our specialists will agree with you on the appropriate software configuration, prepare a contract and an invoice for payment.



How to buy the program?

Installation and training are done via the Internet
Approximate time required: 1 hour, 20 minutes



Also you can order custom software development

If you have special software requirements, order custom development. Then you won’t have to adapt to the program, but the program will be adjusted to your business processes!




Customer relationship management

An individual approach to customers will allow you to maintain and increase the database in an active state, regardless of the current market conditions. Software algorithms will help level negative aspects, such as a drop in consumer ability in certain segments of the population. With any configuration, the CRM system will be able to stabilize the sales situation in a highly competitive environment, where each customer is worth its weight in gold. You can count on support not only at the time of development and implementation, but also throughout the entire operation. A preliminary acquaintance with the software configuration is possible using the demo version located on the official USU website.