Urutonde: 4.9. Umubare w'amashyirahamwe: 321

Ibihugu: Byose
Sisitemu y'imikorere: Windows, Android, macOS
Itsinda rya gahunda: Gutangiza ubucuruzi

Porogaramu USU

Kubungabunga abakiriya muri CRM

Inzibacyuho yihuse.
Urashaka gukora iki ubu?

Niba ushaka kumenyera gahunda, inzira yihuse nukubanza kureba videwo yuzuye, hanyuma ugakuramo verisiyo yubuntu hanyuma ugakorana nawe wenyine. Nibiba ngombwa, saba ikiganiro giturutse kubufasha bwa tekiniki cyangwa usome amabwiriza.

• 
  Twandikire hano
• 
  Nigute wagura gahunda?
• 
  Reba amashusho ya porogaramu
• 
  Reba videwo ivuga kuri gahunda
• 
  Kuramo porogaramu hamwe namahugurwa yoguhuza
• 
  Amabwiriza yimikorere ya porogaramu no kuri verisiyo yerekana
• 
  Gereranya iboneza rya porogaramu
• 
  Kubara ikiguzi cya software
• 
  Kubara ikiguzi cyigicu niba ukeneye seriveri
• 
  Ninde uteza imbere?

Ishusho ya porogaramu

Mu myaka yashize, imicungire yabakiriya muri CRM yakozwe binyuze muri porogaramu zidasanzwe zikoresha zifasha kubaka neza ibintu byose byimikoranire n’abakiriya, gushyira mu bikorwa ingamba zo kwamamaza no kwamamaza, guteza imbere serivisi, no gukurura abaguzi bashya. Uburyo bwo kuyobora buterwa rwose nishyirahamwe. Ashobora kwibanda ku mikoranire yabakiriya, gukora kugirango yongere ubudahemuka cyangwa kumenyekanisha ibicuruzwa, kwishora mu butumwa bwo kwamamaza cyangwa guhamagara, gushyira imbere imbuga nkoranyambaga, nibindi.

Inzobere muri Universal Accounting System (USA) zigerageza gukora kugirango zibungabunge inkunga muburyo bufatika kandi tubigiranye umwete, kugirango abakiriya mugihe cyambere cyibikorwa bashobore gukoresha byoroshye ibikoresho byinshi bya CRM kandi babone ibisubizo bifuza. Ntiwibagirwe iminyururu ikora. Ibikorwa bizoroha kurwego rusabwa. Hamwe nigikorwa kimwe gusa, inzira nyinshi ziratangizwa, amakuru yinjira aratunganywa, amakuru mubitabo aravugururwa, kandi inyandiko ziherekeza zirahita zitegurwa.

Inyungu zo kubika inyandiko zirasobanutse. Kuri buri mukiriya, amakuru atandukanye ya CRM, ibiranga ninyandiko birakusanywa, bigufasha gukora amatsinda agamije, kwiga ibyifuzo, gusesengura inyungu nigihombo, no gukora inzira zitandukanye zo gukurura. Ntabwo ari ibanga ko gukomeza inkunga bigira ingaruka no mubibazo byitumanaho ryiza nabatanga isoko, abafatanyabikorwa mubucuruzi, bagenzi babo. Abakoresha bafite uburyo bwo gukora, ibiciro, amasezerano agezweho nubunini. Ibipimo byose birashobora gusesengurwa.

Kohereza ubutumwa bugufi bifatwa nkibisabwa cyane muri gahunda ya CRM. Mugihe kimwe, kohereza byikora birimo ubutumwa bwihariye kandi rusange kubakiriya. Ukurikije ibintu bimwe na bimwe biranga, urashobora gukora amatsinda agamije kugirango wongere imikorere yamamaza. Ntabwo aribyo byonyine bya CRM bigomba kwitabwaho. Ongeraho kuri ibi kubungabunga inyandiko zigenga, gusesengura abakiriya nibipimo byerekana, kubara byikora no guteganya, kugenzura imikorere yububiko, gutegura raporo yimari nubuyobozi.

Tekinoroji igezweho igufasha kugeza ubucuruzi bwawe kurwego rutandukanye rwose. Porogaramu zo kwikora ziba icyemezo gisobanutse. Zibyara umusaruro, zitanga umusaruro, zibanda ku kugera kubisubizo byifuzwa muburyo bwose bushoboka uhereye kumurongo mugari wa CRM. Guhura nabakiriya nabafatanyabikorwa, raporo yubuyobozi yagenzuwe, umushahara winzobere zigihe cyose, impapuro, ubushakashatsi butandukanye nisesengura, kubara imibare kumyanya imwe nibindi byinshi bigenzurwa.

Ninde uteza imbere?

Ihuriro rigenga ibibazo byingenzi byo gukorana nabakiriya, kohereza ubutumwa nubushakashatsi, gusesengura ibyifuzo, itumanaho, raporo ya CRM kubintu byatoranijwe.

Hafi ya buri kintu cyose cyibikorwa byumuryango bigenzurwa cyane na enterineti. Mugihe kimwe, ibikoresho byinshi byakazi birahari kubakoresha.

Kubintu byingenzi byingenzi mubuzima bwimiterere, kumenyesha amakuru byakirwa kumuvuduko wumurabyo.

Ububiko butandukanye bwahariwe guhuza nabatanga isoko, abashoramari nabafatanyabikorwa mubucuruzi.

Imiterere y'itumanaho rya CRM biterwa rwose n'ibyifuzo byimiterere. Ibi birashobora kuba ubutumwa bwihariye bwa SMS, gushiraho amatsinda agamije, ubushakashatsi butandukanye hamwe no gukusanya isesengura.

Kuramo verisiyo yerekana

Mugihe utangiye gahunda, urashobora guhitamo ururimi.

Ninde musemuzi?

Kubungabunga inkunga bigira ingaruka no mubucuti nabafatanyabikorwa mubucuruzi, aho byoroshye gufungura ububiko, kwiga amateka yibikorwa, gereranya gusa ibiciro biriho nibigereranyo.

Niba umubare winjiza ugabanuka byihuse, habaye gusohoka kwabakiriya, noneho imbaraga zizagaragarira muri raporo.

Ihuriro rishobora guhinduka ikigo kimwe cyamakuru gihuza ingingo zo kugurisha, ububiko, n amashami atandukanye.

Sisitemu ntabwo ikurikirana imikorere yimiterere ya CRM gusa, ahubwo ifata nubundi buryo bwibikorwa, kugura ibicuruzwa, ububiko bwimigabane, serivisi zitandukanye, igenamigambi noguteganya.

Ntabwo byumvikana gukora intoki gukora amakarita ya elegitoronike kuri buri mukiriya (cyangwa ibicuruzwa bitandukanye) mugihe urutonde rujyanye. Amahitamo yatumijwe hanze.

Tegeka kubungabunga abakiriya muri CRM

Gura gahunda yiteguye

Urashobora kandi gutumiza iterambere rya software

Niba ufite software idasanzwe isabwa, tegeka iterambere ryigenga. Noneho ntuzakenera kumenyera gahunda, ariko gahunda izahindurwa mubikorwa byubucuruzi!

Kubungabunga abakiriya muri CRM