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Rating: 4.9. Number of organizations: 874
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Countries: All
Operating system: Windows, Android, macOS
Group of programs: USU Software
Purpose: Business automation

Program for an advertising agency

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Program for an advertising agency - Program screenshot

Business leaders in the field of advertising, however, as in any other, must understand that business success can only be achieved when all the elements work in the same direction as a single mechanism, the program of an advertising agency helps in this. The use of new technologies helps advertising activities to establish effective interaction between departments and employees. The development of the advertising system forces specialists to process a large amount of daily data, to solve many work issues and nuances, so there is less and less time for significant tasks. Hence, competent managers in marketing agencies are trying to find new tools that could take on some of the responsibilities, help develop plans and track their implementation, a computer program is becoming the best solution. Automation of internal processes admits ordinary employees and management to devote more time to significant tasks, transferring routine duties to electronic algorithms, they ensure not only speed but also accuracy. Of course, the systems cannot work independently, but it is enough to start setting it up and the ready-made tool able to establish general order in the company.

The work of an advertising agency is directly related to the development of strategies, the organization, and implementation of services ordered by clients, including the production of products to attract new consumers to counterparties. Typically, marketing campaigns have a broad focus, which involves solving a large number of problems, while interacting with suppliers, partners, and customers. It turns out that employees in the agency have to maintain several databases every day, separated and unstructured. The lack of a single mechanism, the fragmentation of statistics complicates the performance of work for advertising specialists, control of processes in the provision of services, tracking payments, and planning through careful analysis. It is in connection with these circumstances, so complex automation and implementation of the program become an important decision for organizations that plan to develop and be successful in the advertising market. USU Software system is an example of a simple but multifunctional platform capable of organizing the work of any business, including an advertising agency. The program is a module constructor that allows selecting the necessary tools, nothing superfluous interfere with productive work. To make the period of mastering the new platform easy and comfortable, our specialists tried to think over the interface to the smallest detail, making it accessible even to those users who did not have such experience before. The program helps keep a high-quality record of incoming orders, store the history of interaction with contractors, maintain a database of customers and materials.

A team of high-class specialists of our company USU Software tried to create a unique product that could optimize activities and think over the overall structure. If the thought arose such a functional product is affordable only for organizations with a large budget, then we dare to assure you that even a small agency able to afford the program simply by choosing a small but optimal set of options. To master the application, you need a short training course and just a couple of days of active operation, especially since users customize the appearance and order of the tabs for themselves. Also, in the USU Software program, you may effectively perform some complex calculations, identify a promising development strategy, assessing the productivity of employees. At the very beginning, after the program is installed and configured, a list of clients is formed, each position contains a maximum of information, in addition to contact information. Additionally, you can attach scanned copies of documents and images, which facilitate and speed up further searches. To further accelerate the start of automation, you may use the import function and transfer existing data to electronic databases in a matter of minutes, while maintaining the internal structure. In the program of the USU Software advertising agency, it is possible to form a variety of reports, which prove to be a significant help for the management. So, for example, a customer report reflects a full range of statistical information, including order amounts, rental designs, and much more. The ‘Reports’ module is equipped with the necessary set of filters, the results obtained grouped and sorted. The construction of reporting determined by specific terms and indicators compared over time.

The USU Software program, specializing in the automation of advertising agency, quickly changed and supplemented to suit your needs, taking into account the specifics of the activity. Automation of costing is customizable through program algorithms and helps to accurately determine the cost of an order. This means that managers no longer have to explain the pricing formula to customers and do manual calculations. Also, the program is able to switch the entire document flow to automatic mode, using the available templates and these samples. After receiving an application and registering it in the system database, the archive is replenished with all the necessary forms, users only need to select the desired file, check the completed lines and send it to print. The application tracks all stages of the advertising campaign, while you can always check who is responsible, see the deadlines and notify customers about the progress of the order. Funds receipts and expenditures are also under the control of the USU Software platform, data on expenses and profits become transparent. Cash flow information can be displayed in the form of a table, graph, or chart, helping to make informed management decisions.


When starting the program, you can select the language.

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Employees and management have at their disposal a unique, productive tool for storing and processing data, evaluating the selected strategies, the growth of the subscriber base. As an additional option, you can integrate with the organization"s website, so new online applications are immediately processed by the system. This is not a complete list of the possibilities of our development, a video review and presentation more clearly acquaint you with our development. You can also test the program in production conditions before purchasing licenses by downloading a demo version.

The program has all the necessary set of functions to organize the work of a marketing company at various levels of management. The profitability and efficiency of the advertising agency increase due to operational analysis and collection of the necessary information, reducing the risks associated with errors in management and accounting. Automation of calculations helps reduce the percentage of unpredictable spending, directing it towards a more successful implementation of the strategy. With an additional order, you can integrate with the website of the advertising organization, which speeds up the processing of applications received online.

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Program for an advertising agency

The USU Software program minimizes the loss of working time since you no longer have to re-enter information, repeatedly check information from different systems. By creating a unified information platform, users receive the development of the company additional opportunities. The program is configured on an individual basis, which makes it possible to take into account different features and nuances in working with counterparties. Simplifying and accelerating customer interactions have a positive impact on the growth of profits and the number of orders. All orders tracked in current execution mode, whether it is at the stage of registration, payment, or is already ready, etc. The program analyzes new applications, calculates the cost based on the price lists available in the database. The program configuration significantly saves employees" working time by filling out regulatory documents. Concise interface design, without unnecessary functions, does not interfere with vigorous activity, accelerating overall performance. A variety of reporting help evaluates any indicators by comparing them with each other, displaying dynamics. The program is completely undemanding to the equipment, on the balance sheet computers of the company are quite enough. We automate business all over the world, creating an international version of the software, translating the menu language. Users receive separate logins and logging into the account passwords, inside it, only information is visible, access to which depends on the position held.

By purchasing a license for our program development, you get two hours of technical support or training, to choose from. A link to a trial version of the advertising agency program configuration may be found on the page and requested by the USU Software staff.