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Rating: 4.9. Number of organizations: 551
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Countries: All
Operating system: Windows, Android, macOS
Group of programs: Business automation

Accounting advertising

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If you want to get acquainted with the program, the fastest way is to first watch the full video, and then download the free demo version and work with it yourself. If necessary, request a presentation from technical support or read the instructions.



Accounting advertising  - Program screenshot

The production of high-quality products, the provision of high-level services is not enough for a successful business, in order to sell your products you’ll need efficient advertising which implies additional expenses, so you should organize advertising accounting in accordance with all the requirements and specifics of this business area. The process of delivering information to a potential buyer involves many stages and actions that must subsequently be reflected in advertising accounting. Now there is a wide variety in advertising, materials can be placed both in paper versions of the media and electronic, on banners and leaflets, each of them has its own nuances and carries different expenses, which carries the specifics of reflecting costs in accounting documents.

But it is important to understand that there are many types of advertising, and there are more and more types of advertising methods, so it becomes more difficult to keep records, it takes more time and effort, which is often a luxury for small organizations. What way can you find in this situation, so as not to go bankrupt, but also not to lose the opportunity to develop your business? Competent entrepreneurs have long found the best way — automation using software platforms configured for the required tasks, including in the area of controlling expenses related to advertising of various kinds. Modern advertising accounting applications have all the necessary functionality for the effective work of accountants, and as practice shows, they can be easily customized for a specific specificity of the activity, the scale of the company, and the applicable tax regimes.

Various programs for business automation and accounting department on the Internet are presented in a wide variety, which, on the one hand, brings variety, and on the other hand, complicates the choice of the optimal solution. We suggest not to waste precious time on testing each one, but to pay attention to the USU Software, the accounting program that was developed by our company, which specializes in the automation of various business areas around the world, has many years of experience and regular customers, whose reviews can be found on our official website.

Who is the developer?

Akulov Nikolay

Expert and chief programmer who participated in the design and development of this software.

Date this page was reviewed:
2024-05-13

The program has a flexible user interface that can be adjusted to meet specific needs, the nuances of the organizational structure of the company. The system can be used not only to manage advertising spending but also on other aspects of the activity. Entrepreneurs should be able to forget about the problems that were associated with the organization of sales control, promotions, management of internal resources. Before implementing the software platform in your organization, our specialists will analyze the existing processes, consult, draw up and approve the terms of reference, taking into account all existing requests and needs of your company. Thanks to the active operation of the functionality of the USU Software, in the shortest possible time, it is possible to achieve order in controlling expenses of the advertising department, including the preparation of the corresponding accounting documentation.

So that you can imagine what the software configuration is, we would like to describe its user interface. There are only three main work sections in the accounting program. ‘References’, ‘Modules’, and ‘Reports’, each of them have internally structured subcategories responsible for different functions. Such a simple approach to the design of the interface is made due to the need for rapid development by users of any level, which means that it won’t take much time to start a new format of work. At the very beginning, our specialists will take a short tour of the application, which should be enough to understand its main advantages; in the future, pop-up tips help you understand the purpose and capabilities of each category.

Before you start working in the accounting application of the advertising department, you need to fill out the ‘References’ section with information on the company, employees, contractors, goods, and services that it provides. If you have previously used digital accounting lists in any other accounting program, then they can be instantly transferred using the import option, while maintaining the general structure. Sample documents are also stored here, calculation formulas are set up, in the future, users will be able to correct them on their own if they have access rights for this. The system, based on the available information, will be able to determine the rules of work and accounting for calculations. This approach is important in order to correctly distribute the spending on the purchase of goods or production, advertising. This module stores information of a strategic order, such as company assets, staffing, nomenclature, reference base, based on this, software algorithms are set up to calculate the cost of each operation. With an effective advertising accounting tool, you don't have to worry about waste, calculation errors, or problems with paying taxes. The implementation process itself is easy and simple, by the efforts of our specialists, it can be done both on-site and remotely. We work with organizations around the world, creating international versions, translating menus, and creating a reference base for the nuances of another country.


When starting the program, you can select the language.

Who is the translator?

Khoilo Roman

Chief programmer who took part in the translation of this software into different languages.

Choose language

Accounting and management reporting is formed in a separate section called ‘Reports’, which has a wide range of tools, which makes it possible to reconcile and display different parameters in one document. This module helps management to summarize the results of the activities performed, including indicators of employee performance, cash flow, profit margins, and expenses incurred. Analytic and statistics can improve the quality and efficiency of the entire company, it becomes easier to find additional resources or identify an actual aspect that requires development. Thanks to the automation of accounting, including accounting for the advertising department, a new level is reached, without the need to keep bales of paper forms. The experience of our clients tells us that thanks to the transition to a new format, the efficiency of all activities has increased, which in turn has affected the overall development and well-being of the company. Based on program data and advertising statistics, the application helps to increase productivity, streamline the work associated with customer acquisition. This applies to both outdoor advertising and various types of media. In order not to be unfounded, we suggest that you verify the functionality of the software configuration of the USU Software by using the demo version!

Our software is distinguished by its ease of use, the level of automation of most of the accounting operations, compatibility with the operating environment, and the level of general service. Users should be able to quickly and accurately fill in the details in invoices, invoices, payments, form any document in a few keystrokes. The USU Software does not limit the amount of information with which processing and storage processes will be performed. All analytic and reporting can be displayed in a visual form, which depends on the goal of the company.

The system establishes efficient and fast interaction of departments and employees of the company on internal forms of information exchange. You can easily manage promotions, including all stages, and receive up-to-date information on the status of an object or an ongoing project. Automation affects financial, accounting management, helping to make calculations, fill out documents and plan activities.



Order an accounting advertising

To buy the program, just call or write to us. Our specialists will agree with you on the appropriate software configuration, prepare a contract and an invoice for payment.



How to buy the program?

Installation and training are done via the Internet
Approximate time required: 1 hour, 20 minutes



Also you can order custom software development

If you have special software requirements, order custom development. Then you won’t have to adapt to the program, but the program will be adjusted to your business processes!




Accounting advertising

You can get analytical reports whenever you want, in the context of different indicators and periods, including advertising. The accounting system helps to control the implementation of advertising contracts, track the presence or repayment of debts, and a lot more. Using the automatic mode, on the screen of the user responsible for this area, the results of business transactions for the sales of the advertising department are displayed.

It is easier to manage the general workflow of the company, by including information about suppliers, track the status of the application and the stage of project preparation. The management appreciates the ability to see up-to-date information on the processes taking place in the company, to respond in time to emerging problems. The system helps employees not to forget important tasks, events and meetings, for this there is an electronic assistant that will remind you in advance. Reducing the influence of the human factor, software algorithms do not have the ability to forget something or make mistakes, which makes the USU Software so popular. Backup of databases saves the digital information from loss in case of problems with computer equipment. All users can work in the application in separate work areas, the entrance to which is limited by the username and password of each individual user. The flexibility of the user interface and the availability of wide functionality allow you to create an individual platform for you that fully satisfies all the needs of the company!